What a Greggs Flat White taught me about hospitality.

A simple flat white from Greggs probably wasn’t the coffee I expected to still be thinking about days later.

But it got me reflecting on something quietly happening across the hospitality industry: some of the best everyday coffees are no longer coming from traditional coffee shops. More and more, ‘food first’ businesses are recognising the power of a really good cuppa, not just as an add-on, but as part of the overall experience.

‘This will do until I get a proper job’

If I had a pound for every time I’ve heard that, I could probably retire. And that’s the irony, really, because for thousands of us, hospitality is the proper job.